Do it. Then automate it.

Figure out what works by doing it manually. Then automate that.

At Ecommerce Scaling, I wrote the operating procedures and then automated them with AI. Those systems became a core part of what was acquired.

Writing the process down makes you confront the steps. What happens first? What does a good result look like? What happens when something goes wrong?

A working process is a good starting point.

Automation gets much more useful when you can explain the work clearly.

It's a lesson I carry into AI Answered. Start with the business. Understand the work. Build the system around what actually helps.